Gabriel Archive Days

Concept, creative direction, and graphic design for the Gabriel Archive Days, hosted at our Barcelona store from September 20th to 24th, 2022.

The Archive is the brand’s online outlet featuring unique pieces from past seasons with minor imperfections, yet ready to be worn and appreciated. For the first time, the store and part of the warehouse were transformed to allow customers to experience The Archive items in person. This initiative underscores the brand’s commitment to sustainability and fostering clothing circularity.

Photography by Claudia Mauriño
Art direction by me